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Asset Management in Chinese Private Universities – A Case Study of Yunnan College of Business Management

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Title: Asset Management in Chinese Private Universities – A Case Study of Yunnan College of Business Management

Author: Wang Xiuyan

Advisor: Dr. Zhang Li

Degree: Master of Business Administration

Major: Education Management

Faculty: บัณฑิตวิทยาลัย (Graduate School)

Academic year: 2566 (2023)

Published: The EUrASEANs: journal on global socio-economic dynamics, No 1(44) (2024), pp.242-252    Click  PDF


Abstract

Private university have faced distinct challenges, particularly in the realm of asset management, which is crucial for their financial viability and operational stability, and Yunnan College of Business Management has highlighted significant challenges in asset management, particularly financial stability. The financial stability is thus influenced by a myriad of factors, including the management of diversified funding sources and the investment strategies, all within the overarching framework of the Resource Dependence Theory. So, the objectives of this study were: 1) To examine the influence of funding source diversification on financial stability, 2)) To examine the influence of management efficiency financial stability, 3) To examine the influence of investment strategies on financial stability.

This study adopted the quantitative research methodology to investigate the financial management strategies of Yunnan College of Business Management. The research design involved the development of a questionnaire, and a total of 420 questionnaires were collected, out of which 20 were deemed invalid or incomplete.

This study found that: 1) There is a positive correlation between diversified funding sources and financial stability, 2) Management efficiency emerges as a crucial factor influencing financial stability, 3) The findings highlighted the positive impact of investment strategies on financial stability.

In conclusion, the study provides a comprehensive understanding of the asset management in Chinese private universities and offers practical recommendations for enhancing financial stability.

Keywords: financial stability, diversified funding sources, investment strategies, resource dependence theory.


Asset Management in Chinese Private Universities – A Case Study of Yunnan College of Business Management

6317195881 Wang Xiuyan 2566 (2023) Asset Management in Chinese Private Universities – A Case Study of Yunnan College of Business Management (Wang Xiuyan) สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, Education Management, Bangkok: Siam University

Academic Year 2023, Graduate School 2023, IMBA, IMBA 2023, Independent Study, Independent Study 2023, Master of Business Administration, Master of Business Administration (International Program) 2023, Master of Business Administration 2023, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration,Education Management