July 12, 2026
| Title: | Digital Marketing and Client Servicing Experience at Blitz Media |
| Author: | Dristy Aryal |
| Advisor: | Mr. Bikash Dahal |
| Degree: | Bachelor of Business Administration Program in Marketing (International Program) |
| Major: | B.B.A. Marketing (International Program) |
| Faculty: | Business Administration |
| Semester/Year: | 2/2568 (2025) |
Abstract
This report aims to provide a summary of my 4 months of internship experience at Blitz Media. The main objectives of writing this report are (1) To understand how marketing and media operations are conducted within a professional environment, particularly in the digital media industry. (2) To understand the operational workflow of a full-service digital marketing agency handling a diverse client portfolio. (3) To identify operational and market challenges faced by media agencies and the solutions utilized to overcome them. (4) To study and implement methods for creating content, managing social media channels, and launching digital campaigns. (5) To link and apply theoretically learned marketing concepts from academic coursework into real-world client servicing environments. (6) To expand my professional network, build corporate communication skills, and gain insights for future career growth. This report reflects on various tasks carried out during cooperative education—such as content creation, social media management, and digital campaign planning—problems faced while executing these tasks, and practical solutions implemented. It highlights how the experience enriched the author with new practical skills in communication, teamwork, and digital marketing strategies.
Keywords: Digital Marketing, Social Media, Content Creation, Media Strategy
6508040037 Dristy Aryal, 2/2568 (2025), Advisor: Mr. Bikash Dahal, โครงงานสหกิจศึกษา (Co-op), บธ.บ. การตลาด (หลักสูตรนานาชาติ) – B.B.A. Marketing (International Program), Siam University, Bangkok, Thailand – มหาวิทยาลัยสยาม กรุงเทพมหานคร ประเทศไทย