Project Title : Oreo Bamel & Citrus
By : Chayapa Akaranapapongkoul, Benjaporn Boonteam, Ms.Panjama Pemayotin
Advisor : Ms.Panjama Pemayotin
Degree : Bachelor of Arts in Hotel Studies
Major : Hotel Studies
Faculty : Liberal Arts
Semester / Academic year : 3 /2016
Abstract
The After You store sell sweets and drinks both at the shop and for take home. A wide range of ready- to-eat and home-made menus, meticulously crafted by a quality team of experienced chef’s trendsetters. Team members need to be promoted in order and must have a thorough knowledge of the job, so they can pass the test. Therefore, both desserts, beverages, and staff will all have the experience and high quality. After You Shop was established on October 1, 2007. Until the present, 2560 it has been 10 years of experience in the production and service of bakery, desserts and beverages of various kinds of menu carefully supervised by the experienced team at the After You shop. However, in the process of doing this each day, there are ingredients left over. This causes ingredients to deteriorate over time. These ingredients cannot be to used to create sweets and drinks. This became lost and non-performing action to the company.
The students have joined the training program in the cooperative education program at After You shop in every department for a period of time from 15 May to 25 August 2016. The students learned how to operate each day. We learned to work as a team, and had to work with a large number of people. This includes customer care and service. We have introduced a Citrus Mocktail and Oreo Bamel Dessert menus to give consumers a new option to choose and use as a guide for further development and troubleshooting. Also, to apply for maximum benefit for the business in the future.
After the students presented Citrus Mocktail and Oreo Bamel, we conducted a Satisfaction Survey. And the results found that the numbers of males and females customer accounted to 50 percent each, the largest age group is 21-25 years old, at 45 percent. The highest occupation is student, at 55 percent. The level of satisfaction for the appearance of dessert resulted at 4.40% and for the drinks at 4.25%. The level of satisfaction for the flavour of dessert resulted at 4.15% and for the drinks at 4.20%. The level of satisfaction for the smell of dessert resulted at 4.40% and for the drinks at 4.25%. The level of satisfaction for the amount of dessert resulted at 4.60% and for the drinks at 4.30%. The level of satisfaction for the variation for what they used to have was at 4.30% for the dessert, and 4.40% for the drinks.
Keywords: Dessert, Beverage, New Option.
Oreo Bamel & Citrus
Faculty of Liberal Arts, Siam University, Thailand