Project Title : Book outlining the benefits of being members of The Thai Hotels Association and The Thailand Hotels Standard Foundation
By : Tanunya Leewongwy, Nattakannapat Somtongmee, Ms.Panjama Pemayotin
Advisor : Ms.Panjama Pemayotin
Degree : Bachelor of Arts in Hotel Studies
Major : Hotel Studies
Faculty : Liberal Arts
Semester / Academic year : 3 /2016
Statistics of the tourists in 2017 compared with the year 2016 had grown at the rate of 8% with an increasing numbers of new hotels. Currently Thailand has more than 7,000 hotels, only 780 hotels are a member of the Thai Hotels Association. Thailand Hotel Standards Foundation had 210 hotels. The project team members found that both the Thai Hotels Association and the Thailand Hotel Standards Foundation lack communications, public relations, and collaborations with each other. The project team members published a book outlining the benefits of being members of these two organisations so that they can use it as a guideline and public relations. These can be used for Trade Show, Road Show, and references for benefits information to the other hotels who have not yet joined as a member. This will allow them to become a member and have their standards certified correctly.
Keywords: Thai Hotels Association, Thailand Hotels Standard Foundation.
Book outlining the benefits of being members of The Thai Hotels Association and The Thailand Hotels Standard Foundation
Faculty of Liberal Arts, Siam University, Thailand