| Project Title: | Castor oil in international market |
| Author: | Mr. Barun Pratap Shah |
| Advisor: | Mrs. Sumaia Farzana |
| Degree: | Bachelor of Business Administration (International Program) |
| Major: | Marketing |
| Faculty: | Business Administration |
| Semester / Academic year: | 2/2017 |
Citation
Shah, Barun Pratap. (2017). Castor oil in international market. (Cooperative Education). Bangkok: Siam University.
Abstract
This report refers a summary of a duties and responsibility during my internship with Thai Castor Oil Co., Ltd., at the department of marketing and import/export which is a part of my Bachelor program at the Siam University. This report includes detail description about the work I have done during my internship program. This report consists from my analysis about the Castor oil business in Thailand and in international market, documentation processing in import/export, tracking of the shipment. In this report I related some theory with my practical experience that I have gained during my internship.
Thai Castor Oil Company Limited is B2B business that sellsa castor oil, wax and its derivatives product. Emphasis is placed on niche industrial market. The static shows that sales of castor and wax products forecasted in new derivate products to increase the market over the next few years.
The company competes in a highly fragmented and competitive market. It has carefully made good relationship with its loyal customer to gain as much market share possible. Castor Oil Company is one of the major key player in southeast Asia for castor and wax products. It aims to gain market share by providing good quality product.
TCO supply its goods in domestic and in international market. This growth forecast is based on the assumption that the company acts on these key opportunities:
- Adding additional niche market product
- Loyal customer
- Optimization of inventory purchasing, management and tracking
Keywords: Castor oil, Import, Export.
Castor oil in international market
Faculty of Business Administration, Siam University, Bangkok, Thailand
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