| Title: | Learning Through Experience: Research and Marketing Design at Nurture Higher Education |
| Author: | Ms. Anjali Yadav |
| Advisor: | ดร. ยุทธนา ศรีสวัสดิ์ – Dr. Yutthana Srisavat |
| Degree: | Bachelor of Business Administration Program in Finance and Investment (International Program) |
| Major: | B.B.A. Finance and Investment (International Program) |
| Faculty: | บริหารธุรกิจ (Business Administration) |
| Semester/Academic year: | 2/2566 (2023) |
Abstract
This Cooperative report entitled “Research and Marketing Design for Nurture Higher Education” incorporates details on the research done on various aspects required by the company to increase its social media presence. It details the summary of the work carried out by the intern. It also highlights the problems encountered during the internship period with the possible solutions applied to solve those problems. The period of my internship has provided the company with larger audiences, activeness, and success in marking activities to offer to learners, partners, and audiences.
The major objectives of the cooperative internship in this report are:
(1) To understand the research process required for Nurture Higher Education to increase the company’s social media reach
(2) To understand the workings of an international education service provider
(3) To know about issues faced in the industry and resources needed to support all operations,
(4) To link and apply theoretically learned knowledge in the real working environment,
(5) To expand my network and meet working industry professionals to gain insights and future mentorships.
Through this internship, I gained a good insight into how the company operates at all levels, especially the immense amount of research required in every aspect of the company. My main responsibilities were to assist in researching social media reach, content generation, and designs for the company. The period of my internship, it has provided the company with larger audiences, activeness, and success in marking activities to offer to learners, partners, and audiences.
Keywords: Digital Marketing, research, social media
ดร. ยุทธนา ศรีสวัสดิ์ – Dr. Yutthana Srisavat, บธ.บ. การเงินและการลงทุน (หลักสูตรนานาชาติ) – B.B.A. Finance and Investment (International Program), บริหารธุรกิจ (Business Administration), บริหารธุรกิจบัณฑิต สาขาวิชาการเงินและการลงทุน (หลักสูตรนานาชาติ) – Bachelor of Business Administration Program in Finance and Investment (International Program), 2/2566 (2023)