| Title: | A Study on Supply-Demand Satisfaction of Socialized Home-based Elderly Care Services in the Rural Areas of Fuyang City, Anhui Province, China |
| Author: | Liu Jingjing |
| Advisor: | รศ.ดร. เฉลิมเกียรติ วงศ์วนิชทวี – Assoc. Prof. Dr. Chalermkiat Wongvanichtawee |
| Degree: | ปรัชญาดุษฎีบัณฑิต สาขาวิชาการจัดการ – Doctor of Philosophy Program in Management |
| Major: | ปร.ด. การจัดการ – Ph.D. in Management |
| Faculty: | บัณฑิตวิทยาลัย (Graduate School) |
| Academic year: | 2568 (2025) |
| Published: | ตีพิมพ์ในวารสาร (Journal Name) International Journal of Sociologies and Anthropologies Science Reviews, Volume 5 Issue 6: November-December 2025 pp. 853-870 Click PDF |
Abstract
The level of supply-demand satisfaction of socialized home-based elderly care services in the rural areas of Fuyang City, Anhui Province, China, was the primary focus of this study. The aim was to identify key factors that influenced elderly satisfaction. The relationships between expectation, service quality, perceived value, and satisfaction were also explored. The results provided a practical model for improving service delivery through multi-stakeholder collaboration. The research also considered the growing challenge of aging in rural China, where traditional family-based care is declining and demand for comprehensive elderly services is rising.
A mixed-methods research approach was employed. A quantitative study of 600 elderly individuals living in rural communities was implemented with a structured questionnaire survey. Qualitative interviews were conducted with elderly residents and service providers to gain deeper insights into service experiences, expectations, and perceived challenges in the current care system. Statistical techniques, including descriptive statistical analysis, correlation analysis, and structural equation modeling (SEM), were used to validate the conceptual model and test the hypotheses.
The results showed that satisfaction with the basic life services, including health care, diet, safety, and living environment, significantly affected overall satisfaction (β = 10.813, p<0.001). Elderly respondents placed high importance on spiritual services, emotional support, and personalized care. The study concluded that enhancing service quality, ensuring professional staffing, and promoting coordinated efforts among government, market, families, and social organizations are essential for improving rural elderly care. A precision-targeted service supply framework is proposed to strengthen the accessibility, efficiency, and satisfaction of home-based care in rural China.
Keywords: rural elderly care, supply and demand satisfaction, home-based elderly care services, service supply mechanism
6219200004 Liu Jingjing, 2568 (2025). Advisor: รศ.ดร. เฉลิมเกียรติ วงศ์วนิชทวี – Assoc. Prof. Dr. Chalermkiat Wongvanichtawee, Assoc. Prof. Dr. Shun-Chieh Chang, ดุษฎีนิพนธ์ (Dissertation), A Study on Supply-Demand Satisfaction of Socialized Home-based Elderly Care Services in the Rural Areas of Fuyang City, Anhui Province, China, ตีพิมพ์ในวารสาร (Journal Name), International Journal of Sociologies and Anthropologies Science Reviews, ปริญญาเอก (Doctorate Degree), บัณฑิตวิทยาลัย (Graduate School), ปรัชญาดุษฎีบัณฑิต สาขาวิชาการจัดการ – Doctor of Philosophy Program in Management, ปร.ด. การจัดการ – Ph.D. in Management, Siam University, Bangkok, Thailand – มหาวิทยาลัยสยาม กรุงเทพมหานคร ประเทศไทย
