May 12, 2026
| Title: | Experiencing and Analyzing as a Front office staff in Cholchan Pattaya Beach Resort |
| Author: | Mr. Zay Nyi Zin |
| Advisor: | Mr. Ashutosh Mishra |
| Degree: | Bachelor of Business Administration Program in Hotel and Tourism Management (International Program) |
| Major: | B.B.A. (Hotel and Tourism Management) |
| Faculty: | International College |
| Semester/Year: | 3/2567 (2024) |
Abstract
The report, titled “Implementing Loyalty and Guest Experience Initiatives as a Guest Service Agent at Cholchan Pattaya Beach Resort,” details the practical application of guest service strategies aimed at enhancing customer satisfaction and loyalty. This cooperative education assignment documents the diverse responsibilities and working experience acquired as an executive intern. The study encapsulates my 6-month tenure at Cholchan Pattaya Beach Resort as a Guest Service Agent within the Front Office Department, specifically focusing on the resort’s guest recognition and retention efforts. The principal objectives of this study were: (1) To bridge the gap between theoretical hospitality concepts and real-world operations. (2) To cultivate an in-depth understanding of the local hospitality market and industry practices. (3) To actively uphold and monitor service standards essential for maintaining a strong resort brand image. My primary responsibilities centered on delivering highly personalized service to loyal and high-value guests, including members of the resort’s recognition program, returning clients, and those celebrating significant life events such as honeymoons, anniversaries, and birthdays. The study elaborates on the tasks and duties performed, addressing operational challenges encountered and the collaborative solutions developed with the resort team. This immersion in a demanding hospitality environment was instrumental in fostering greater accountability, proactive service delivery, and effective time management skills, which are invaluable assets for my future professional journey.
Keywords: Guest service, hospitality industry, skills
Views: 3
