| Title: | Enhancing Operational Efficiency in Kathmandu Dairy: Bridging Tradition and Innovation |
| Author: | Mr. Sampanna Maharjan |
| Advisor: | ดร.หญิง ซานี่ – Dr. Yhing Sawheny |
| Degree: | บริหารธุรกิจบัณฑิต สาขาวิชาการตลาด (หลักสูตรนานาชาติ) – Bachelor of Business Administration Program in Marketing (International Program) |
| Major: | บธ.บ. การตลาด (หลักสูตรนานาชาติ) – B.B.A. Marketing (International Program) |
| Faculty: | บริหารธุรกิจ (Business Administration) |
| Semester/Academic year: | 2/2567 (2024) |
Abstract
This report provides a complete account of my cooperative education experience at Kathmandu Dairy Pvt. Ltd., one of Nepal’s leading dairy product manufacturers. As an intern in the operations and inventory department, I was responsible for supporting inventory tracking, improving internal documentation processes, and assisting in interdepartmental coordination, particularly between the storeroom and accounts team.
This report reflects on the key responsibilities I undertook during the internship, allowing me to gain hands-on experience in inventory management, digital reporting, and operational planning. I contributed to the design and implementation of a digital system using Google Forms and Sheets, aimed at reducing stock discrepancies and enhancing workflow efficiency. I also engaged with various departments to support communication and data accuracy in raw material and packaging usage.
Finally, this report demonstrates how even small-scale digital interventions and effective coordination can improve operational efficiency in the FMCG sector, emphasizing the importance of innovation, structure, and real-time data management in traditional industries like dairy.
Keywords: Bulk SMS, sales strategy, digital marketing, client engagement, market research, business communication.
Sampanna Maharjan 6408040036, Advisory by: ดร.หญิง ซานี่ – Dr. Yhing Sawheny, บธ.บ. การตลาด (หลักสูตรนานาชาติ) – B.B.A. Marketing (International Program), บริหารธุรกิจ (Business Administration), บริหารธุรกิจบัณฑิต สาขาวิชาการตลาด (หลักสูตรนานาชาติ) – Bachelor of Business Administration Program in Marketing (International Program), 2/2567 (2024)
