The Factors of Performance Appraisal of Small and Medium-sized Property Management Enterprises-A Case Study of Huisheng Real Estate Company

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Title: The Factors of Performance Appraisal of Small and Medium-sized Property Management Enterprises-A Case Study of Huisheng Real Estate Company

Author: Chen Fangping

Advisor: Assoc. Prof. Dr. Qiu Chao

Degree: Master of Business Administration

Major: Finance and Accounting

Faculty: บัณฑิตวิทยาลัย (Graduate School)

Academic year: 2567 (2024)

Published:  The 1st Thailand-Sino International Conference and The 17th National and International Academic Conference “New Quality Productive Forces and Sustainable Innovation” 14-16 November 2024 (pp.507-517)  Click   PDF


Abstract

With the rapid development of the property management industry, especially driven by the transformation of informatization and specialization, small and medium-sized property management companies are facing severe performance management challenges. This study aimed to explore the factors affecting enterprise performance appraisal in Huisheng Real Estate Company. This study took Huisheng Real Estate Co., Ltd. as a case study, and based on relevant domestic and foreign literature, constructed a theoretical framework based on the ERG theory, Among them, existence demand, relationship needs and growth needs are independent variables, and enterprise performance appraisal is the dependent variable.
This study adopted the questionnaire survey method and collected a total of 213 valid questionnaires. Through quantitative analysis, the study found that existence demand, relationship needs, and growth needs all have a significant positive impact on employee performance appraisal, verifying the validity of the hypothesis. The research results show that optimizing the remuneration structure, improving employee interpersonal relationships and improving the fairness of the promotion mechanism can help improve enterprise performance appraisal, thereby promoting the continuous improvement of the overall performance of the enterprise.

Keywords: property management, ERG theory, enterprise performance appraisal


The Factors of Performance Appraisal of Small and Medium-sized Property Management Enterprises-A Case Study of Huisheng Real Estate Company /

6617195040 Chen Fangping 2567 (2024) The Factors of Performance Appraisal of Small and Medium-sized Property Management Enterprises-A Case Study of Huisheng Real Estate Company สารนิพนธ์ (Independent Study), Advisor: Assoc. Prof. Dr. Qiu Chao, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, Finance and Accounting, Bangkok: Siam University

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