The Impact of Social Media Marketing on Consumer Purchase Behavior – A Case Study of TIKTOK
6517195824 Zhang KaiRui 2567 (2024) The Impact of Social Media Marketing on Consumer Purchase Behavior – A Case Study of TIKTOK สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University