A Study of the Impact of Enterprise Human Resource Management System on Employee Satisfaction-A Case Study of OXIRAN Company

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Title: A Study of the Impact of Enterprise Human Resource Management System on Employee Satisfaction-A Case Study of OXIRAN Company

Author: Zhang Xiruo

Advisor: Dr. Zhang Li

Degree: Master of Business Administration

Major: International Business Management

Faculty: บัณฑิตวิทยาลัย (Graduate School)

Academic year: 2567 (2024)

Published: The 8th STIU International Conference “TechVision Leadership: Fostering Social Sustainability” July 4-5 2024 (pp.11-19Proceedings  PDF


Abstract

The globalization of the economy and the spread of information technology have made the environment facing enterprises more uncertain. Competition among enterprises is ultimately a competition for talents. Therefore, human resources are the strategic resources of modern enterprises and the most crucial factor for enterprise development. Employee satisfaction with the work and the enterprise is the basis of human resource management. How to enhance employee satisfaction to attract and retain talent to better utilize the initiative of the staff has become one of the important issues facing the management of modern enterprises.

OXIRAN Company’s current human resource management is facing certain problems. These problems have impeded the rapid development of the company, employees have a lot of complaints about their work, and the rate of departure has a tendency to increase. Based on the two-factor theory and Maslow’s hierarchy of needs theory, this study set the following research objectives: (1) to explore the influencing factors of employee satisfaction in OXIRAN Company; (2) to put forward countermeasure suggestions to improve employee job satisfaction in OXIRAN Company.

This study used the quantitative analysis method to establish the index system of employee satisfaction measurement according to the actual situation of the company and used the simple random sampling method to conduct a comprehensive measurement and analysis of the company’s employee satisfaction. A total of 220 questionnaires were distributed on the enterprise platform, and all questionnaires were collected within 15 days from the date of distribution. A total of 207 questionnaires were returned. In order to draw conclusions from the data, the study used SPSS data analysis software to analyze the data, and ANOVA, correlation analysis and regression analysis were used to test the research hypotheses.

The study found that the overall satisfaction of the company’s employees is at the average level. The three highest indicators of satisfaction are the nature of work, the work environment and the work group; the three lowest indicators of satisfaction are personal development, management policy, and work compensation. The study also found that the lowest level of satisfaction was found among the operation workers, who are an important force in the development of the company as they directly serve the company’s customers. The low level of satisfaction of this category of employees predicts more serious management problems in the company. The company is recommended to improve the salary system, to develop an effective incentive mechanism and make the work challenging.

Keywords: employee satisfaction, Two-FactorTheory, human resource management, Maslow’s Hierarchy of Needs Theory


A Study of the Impact of Enterprise Human Resource Management System on Employee Satisfaction-A Case Study of OXIRAN Companyi /

6417195804 Zhang Xiruo 2567 (2024) A Study of the Impact of Enterprise Human Resource Management System on Employee Satisfaction-A Case Study of OXIRAN Company สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, Finance and Accounting, Bangkok: Siam University

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