A Study of Cashless System Digital Transformation and its Challenges During the COVID-19 Pandemic in Thailand

Last modified: September 28, 2023
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Project Title: A Study of Cashless System Digital Transformation and its Challenges During the COVID-19 Pandemic in Thailand
Author: Mr. Kaung Pyae Sone
Advisor: Dr. Tanakorn Limsarun
Degree: Master of Business Administration (International Program)
Major: International of Business Management
Faculty: Graduate Schools
Academic year: 2022
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Proceedings
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The 15th National and International Academic Conference “Creating Shared-Value and Innovation for Sustainability” 18-20 January 2023

Citation

Sone, Kaung Pyae. (2022). A study of cashless system digital transformation and its challenges during the COVID-19 pandemic (Master’s independent study). Bangkok: Siam University.


Abstract

The purpose of this research was to study the cashless system and the attitude of customers toward digital payment systems during the COVID-19 pandemic and its challenges. The findings showed that the cashless system in different approaches, in businesses and government organizations perceived the digital payment system at a high level. The cashless system consists of credit cards, automated teller machines, direct debit, mobile/Internet banking, e-Wallet, PromptPay, and QR code. Cashless payment can assist the government with tax collection accuracy and facilitates users to make financial transactions more transparent and efficient. Furthermore, the advantages of a cashless system reduce the use of cash and increase the use of E-payment should accelerate the country’s economic growth. Additionally, the cashless system makes the life of students, housewives, and the elderly very easy to carry out financial transactions and there is no need to meet financial institution staff. Finally, cashless payments can reduce the spread of COVID-19.

Keywords: cashless system, digital transformation, COVID-19 pandemic.


A Study of Cashless System Digital Transformation and its Challenges During the COVID-19 Pandemic

Master of Business Administration (International Program), Siam University, Bangkok, Thailand

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