Problems of Outsourcing vs. In-house Marketing Hotel Crowne Imperial

Last modified: July 13, 2023
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Project Title: Problems of Outsourcing vs. In-house Marketing Hotel Crowne Imperial
Author: Mr. Subhra Pradhan
Advisor: Mr. Raj Sankrit
Degree: Bachelor of Business Administration (International Program)
Major: Marketing
Faculty: Business Administration
Semester / Academic year: 2/2022

Citation

Pradhan, Subhra. (2022). Problems of outsourcing vs. in-house marketing hotel crowne imperial. (Cooperative Education). Bangkok: Siam University.


Abstract

This report includes the experiences gained as an intern of Corporate Sales and Digital Marketing Intern at Hotel Crowne Imperial. Hotel Crowne Imperial situated in Ravi Bhavan, built in modern and unique style with excellent state of the art facilities, is an iconic 4-star luxury hotel that captures the essence of legendary Kathmandu valley, offering a breathtaking panoramic view of the surrounding mountains and one of the prominent world heritage sites, Swayambhunath, exposing peace and tranquility. The 4-star accommodation combines modern design with a host of premium amenities and facilities with thoughtful services to make each stay a unique and personalized experience. The story of Hotel Crowne Imperial begins with a dream of its owners to build a 4-star deluxe hotel in Nepal providing luxury services to discerning clients, celebrating Nepalese warmth, and adding one more milestone in the hospitality industry. Joining Crowne Imperial has always aligned with my future goals; during the whole internship I have never regretted the decision to be a part of this wonderful team. My understanding of the operations of a hotel has vastly increased as well as the valuable experiences that would help me shape my future career and life. By handing me the responsibility to work as a digital marketing intern on top of corporate sales intern I have learned the importance of time management and organization skills. Throughout my internship program I was excellently guided by my supervisor, manager, colleagues, and the whole team helped me get across any hurdles easily. This course has helped me apply my theoretical knowledge in the real world and has given me the opportunity to hone new skills and polish the existing ones.

Keywords:  Responsibility, time management, organization skill.


Problems of Outsourcing vs. In-house Marketing Hotel Crowne imperial

Faculty of Business Administration, Siam University, Bangkok, Thailand

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