The Influencing Factors of Technological Innovation Capability of Apple’s Beijing Branch

Abstract

This study investigated the factors influencing technological innovation capability, focusing on Apple’s Beijing Branch. A structural model was developed to examine how key factors including external environment, innovation input, organizational management, and innovation outcome interacted and contributed to the company’s technological innovation capacity. Through rigorous hypothesis testing and model validation, the study provided a comprehensive understanding of the dynamics between these factors and offered insights into the pathways through which they shaped innovation performance in the context of Apple’s Beijing Branch.
The primary purpose of this study was to propose constructive ideas and suggestions for enhancing the technological innovation capability of Apple’s Beijing Branch. By understanding the influencing factors and their relationships with technological innovation capability, the study aimed to offer practical guidance for enterprises seeking to improve their innovation performance. Based on a substantial amount of relevant literature, this study systematically reviewed Dynamic Capability Theory and applied it to the context of technological innovation capability.
A quantitative research method was employed in this study to collect and analyze data. A total of 400 questionnaires were distributed， and 345 valid responses were received, resulting in an effective response rate of 86.25%. The research reveals that external environment, innovation input, organizational management, and innovation outcome all have significant effects on technological innovation capability. These factors interact in complex ways, collectively shaping the technological innovation landscape of the enterprise.
Based on the research findings, the following suggestions are proposed for the enterprise to enhance its technological innovation capability: (1) Strengthen environmental monitoring to seize innovation opportunities; (2) Optimize the allocation of innovation input to enhance innovation efficiency; (3) Improve organizational management to stimulate innovation vitality; (4) Accelerate the commercialization of innovation outcome to realize business value.

Keywords: Dynamic Capability Theory, technological innovation capability, Apple’s Beijing Branch

6617195742, Wang Tianyu, Advisor: ดร.จิดาภา ชลธารรัตนพงศ์ – Dr. Jidapa Chollathanrattanapong, สารนิพนธ์ (Independent Study), The Influencing Factors of Technological Innovation Capability of Apple’s Beijing Branch, นำเสนอในที่ประชุมวิชาการ (Conference), The 18th National and International Academic Conference 2025, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Siam University, Bangkok, Thailand – มหาวิทยาลัยสยาม กรุงเทพมหานคร ประเทศไทย