The Influencing Factors of the Enhancement of Enterprise Value in Haier Group’s Merger and Acquisition Management Model

Abstract

The purpose of this study was to explore the impact of three management elements, namely organizational structure, corporate culture and management system, on enterprise value during the management process of Haier Group’s mergers and acquisitions (M&A). With the acceleration of globalization and industrial integration, mergers and acquisitions (M&A) have become an important strategic path to achieve optimal resource allocation and international market expansion. Based on the Resource-Based View Theory, this study investigated how these three internal management factors jointly affect the development performance of enterprises after M&A by constructing an analytical framework that included organizational structure, corporate culture and management system as independent variables and enterprise value as dependent variables.
The study adopted a quantitative research method. In this study, the working employees of Haier Group’s M&A enterprises were selected as survey respondents through convenience sampling. A total of 400 questionnaires were distributed and 391 valid questionnaires were recovered, with an effective recovery rate of 97.75%. The study used descriptive statistics to analyze the basic characteristics of the sample and to test the internal consistency of the variable scales, and multiple regression analysis to systematically analyze the influence of organizational structure, corporate culture and management system on enterprise value.
During the research process, the questionnaire is designed around the actual operation and management of Haier Group’s enterprises, covering multiple dimensions including organizational processes, cultural identity, institutional mechanisms and performance. Through the systematic analysis of the data, it was found that the flexibility of the organizational structure, the integrative power of the corporate culture, and the standardization of the management system all contributed to the enhancement of enterprise value to different degrees. (1) The influence of organizational structure on enhancement of Haier Group’s enterprise value is significant. (2) The influence of corporate culture on the enhancement of Haier Group’s enterprise value is significant. (3) The influence of management system on the improvement of Haier Group’s enterprise value is significant. The findings of this study enrich the theoretical research in the field of M&A integration and provide practical insights into the organizational management of enterprises in cross-cultural M&A. The study helps to enhance M&A performance and realize the strategic shift from resource integration to value co-creation.

Keywords: organizational structure, corporate culture, management system, enterprise value

6717195024 Zhao Zhun, 2568 (2025). Advisor: ดร.จิดาภา ชลธารรัตนพงศ์ – Dr. Jidapa Chollathanrattanapong, สารนิพนธ์ (Independent Study), The Influencing Factors of the Enhancement of Enterprise Value in Haier Group’s Merger and Acquisition Management Model, นำเสนอในที่ประชุมวิชาการ (Conference), The 18th National and International Academic Conference 2025, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Siam University, Bangkok, Thailand – มหาวิทยาลัยสยาม กรุงเทพมหานคร ประเทศไทย