6617195020 Zhang Xueqin 2567 (2024) The Marketing Strategy of Haidilao in Hangzhou Xixi Impression City Branch สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University

6617195026 Yan Xiao 2567 (2024) The Impact of Eating Broadcasts on Consumer Purchase Behavior -A Case Study of Douyin Platform วิทยานิพนธ์ (Thesis), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University

6617195001 Liu Yijia 2567 (2024) The Influencing Factors of Customer Satisfacation with Credit Card Center of China CITIC Bank สารนิพนธ์ (Independent Study), Advisor: ดร.จิดาภา ชลธารรัตนพงศ์ – Dr. Jidapa Chollathanrattanapong, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University

6617195021 Chen Jingxuan 2567 (2024) The Impact of the 4Ps Marketing Theory on Cha Baidao Marketing Revenue สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University

6317195030 Zhang Ke 2567 (2024) A Study of the Influence of Symbolic Value Perception on Women’s Conspicuous Consumption: A Case of Lululemon สารนิพนธ์ (Independent Study), Advisor: Dr. Zhang Li, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, International Business Management, Bangkok: Siam University