| Project Title: | A Study of Sales Management at R.K Marbles India Pvt. Ltd |
| Author: | Mr. Sohil Parajuli |
| Advisor: | Ms. Yhing Sawheny |
| Degree: | Bachelor of Business Administration (International Program) |
| Major: | Marketing |
| Faculty: | Business Administration |
| Semester / Academic year: | 2/2020 |
Citation
Parajuli, Sohil. (2020). A study of sales management at R.K Marbles India Pvt. Ltd. (Cooperative Education). Bangkok: Siam University.
Abstract
This cooperative report entitled “A Study of Sales Management at R.K Marbles India Pvt. Ltd.” incorporates details on the sales management department and examines the work culture and its impact on sales. The major objectives of this report are: (1) to understand the sales management which is focused on the sales of the product. (2) To understand the practical application of sales techniques. Through the internship period, I attained a very good insight on how the company operates in all levels especially the sales management department. My main responsibility was to sell the product for the company and contribute to the brand recognition of the company. The problems encountered during internship were getting along with colleagues and management, time management issues, information overload and inconsistency in balance of work. Upon the completion of the internship it was evident that the company has its product standard that is represented while carrying out sales. The company has its specific segmentation towards the customer that helps the company to successfully reach towards its customers. However, if the company can further widen up its segmentation and add a product line, the brand could see a rise in its sales.
Keywords: Sales Management, Sales Technique, Segmentation
A Study of Sales Management at R.K Marbles India Pvt. Ltd
Faculty of Business Administration, Siam University, Bangkok, Thailand