Study on the Influence Factors of Combining Innovation and Entrepreneurship Education and Professional Education at Nanjing Commercial College

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Title:
Study on the Influence Factors of Combining Innovation and Entrepreneurship Education and Professional Education at Nanjing Commercial College

Author:
Mao Rui

Advisor:
ดร.จิดาภา ชลธารรัตนพงศ์ – Dr. Jidapa Chollathanrattanapong

Degree:
Master of Business Administration

Major:
Education Management

Faculty:
บัณฑิตวิทยาลัย (Graduate School)

Academic year:
2566 (2023)

Published:
The 7th STIU International Conference “Leadership & Social Sustainability in the Tech-Driven Era” on 19-21 August 2023 SECTION-6 (pp.992-1007) conference  proceedings PDF


Abstract

This paper aimed to study on the influence factors of combining innovation and entrepreneurship education and professional education at Nanjing Commercial College. The objectives of this study were: 1) To analyze the current situation of innovation and entrepreneurship education and professional education in finance and commercial major at Nanjing Commercial College; 2) To explore the factors that affect the combination of innovation and entrepreneurship education and financial and commercial professional education in Nanjing Commercial College.

This study adopted quantitative research method. The research object was selected from the students of finance and commercial major in Nanjing Commercial College, and 339 questionnaires were distributed to the students on campus.

This paper found that: 1) Innovation and entrepreneurship education and professional education in Nanjing Commercial College’s students lack strong innovation awareness, the college had imperfect construction of teaching staff poor integration between innovation and entrepreneurship education and professional education programs, and unreasonable education assessment and evaluation mechanism.

2) There are four factors influence the combination of innovation and entrepreneurship education and professional education in Nanjing Commercial College, which are innovation and entrepreneurship awareness; Faculty strength; Curriculum integration; and teaching evaluation mechanism. Through data analysis, it is found that the above four factors all directly affect the integration of innovation and entrepreneurship education and professional education in Nanjing College of Commerce and Technology, and the four factors are positively correlated with the integration of innovation and entrepreneurship education and professional education.

Keywords: Nanjing Commercial College, Major in finance and trade, Innovation and entrepreneurship education, Professional Education


Study on the Influence Factors of Combining Innovation and Entrepreneurship Education and Professional Education at Nanjing Commercial College /

6417195836 Mao Rui 2566 (2023) Study on the Influence Factors of Combining Innovation and Entrepreneurship Education and Professional Education at Nanjing Commercial College สารนิพนธ์ (Independent Study), Advisor: ดร.จิดาภา ชลธารรัตนพงศ์ – Dr. Jidapa Chollathanrattanapong, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration, Education Management, Bangkok: Siam University

Academic Year 2023, Graduate School 2023, IMBA, IMBA 2023, Independent Study, Independent Study 2023, Master of Business Administration, Master of Business Administration (International Program) 2023, Master of Business Administration 2023, ปริญญาโท (Master’s Degree), บัณฑิตวิทยาลัย (Graduate School), Master of Business Administration,Education Management

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