Using social media to the fullest for Promoting Products and Services

Citation

Vansh Thaman. (2020). Using social media to the fullest for promoting products and services. (Cooperative Education). Bangkok: Siam University.

Abstract

This co-op report investigates various marketing and analytical tools to understand markets to cater businesses and brands that were impacted physically by opening up new opportunities through the global platform of social media. With the help of various subjects such as statistics and marketing, going hand in hand, I was able to help clients and business grow through various social media platforms by creating brands and opportunities in the online platforms, which was not possible due to the Covid 19 pandemic. An asset that most brands in this context were not able to use due to limited resources. As one of the core team members of the creative agency, Evo Work Studios, I got the opportunity to cater to various different clients ranging from clothing brands to restaurants to logistical companies as well as healthcare services. Some notable brands that I have worked for include Easy Healthcare 101 and Evoke Café and Bistro. My roles in the upcoming brand included 1) providing creative content both photos and videos, 2) graphical and informative design, and 3) social media handling of the brand and complete remodeling of the brand. Upon the completion of the internship, it is found that the problem was resolved by means of self-learning and understanding the core of the problem and then via the guidance of supervisors, solving them. In this matter, I am able to learn more about social and communication skills and work ethics which are very important for future career development and profession.

Keywords: digital, media, content, reports, work

Using social media to the fullest for Promoting Products and Services

Faculty of Business Administration, Siam University, Bangkok, Thailand