|Project Title:||Research on Evaluation System of Social Responsibility of Public Enterprises|
|Author:||Mr. Zhang Dongsheng|
|Advisor:||Dr. Li Zhang|
|Degree:||Master of Business Administration (International Program)|
|Major:||International Business Management|
National and International Academic Conference “Innovation and Management for Sustainability” 9-10 July 2020
Zhang, Dongsheng. (2019). Research on evaluation system of social responsibility of Public Enterprises. (Independent study, Master of Business Administration). Bangkok: Siam University.
Public enterprise is an industry that provides public goods and services necessary for the production and life of the public in the society. It has the characteristics of public welfare, natural monopoly, the totality and non-selectivity of consumers. Therefore, the public enterprise should undertake the social responsibility with broader content and stricter requirements. The purpose of this paper is to establish a set of Social Responsibility Evaluation Methods of public enterprises, which can provide references for enterprises, third-party institutions and State-owned Assets Supervision and Administration Commission (SASAC) to assess public enterprises.
In order to better guide the public enterprises to effectively fulfil their social responsibilities and promote the public enterprises to set an better example for other enterprises, this paper first analyses the connotation of public enterprises, then on the basis of defining their connotation, analyse the basic characteristics of public enterprises. Based on the characteristics of public welfare, natural monopoly and consumer totality of public enterprises, this paper discusses the connotation of social responsibility of public enterprises. Also, defining the content of social responsibility of public enterprises from the stakeholders perspective, this paper explores the universality and particularity of social responsibility of public enterprises. The social responsibility of public enterprises can be divided into the following six points: 1. The responsibilities of public enterprises to employees; 2. The responsibility of public enterprises to consumers; 3. The responsibilities of public enterprises to business partners; 4. The responsibility of public enterprises to the community; 5. The environmental responsibility of public enterprises; 6.The responsibility of public enterprises to the government.
In this paper, according to the principles of guidance, clarity and oparability, and referring to the evaluation systems and guidelines of corporate social responsibility at home and abroad, such as SA8000, ISO26000, CSC9000T and “Global Compact”, it constructs the evaluation index system of social responsibility of public enterprises combined with the relevant laws and regulations of China and the basic characteristics of public enterprises. The index system highlights the particularity and strictness of social responsibility of public enterprises from three aspects: index content, index requirements and index innovation. Data were collected in the form of questionnaire survey to provide data support for the determination of index weight. The comprehensive index method is used to construct the Social Responsibility Evaluation Model of public enterprises and design a scientific, reasonable and practical evaluation method.
Keywords: Corporate social responsibility, Evaluation Methods, Pubic Enterprise.
Research on Evaluation System of Social Responsibility of Public Enterprises
Master of Business Administration (International Program), Siam University, Bangkok, Thailand
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